Life Hub Back to our Projects
Client
Life Hub
Type
Group Fitness & Personal Training
Brief
Life Hub is a powerhouse of dedication to a healthy lifestyle. Changing the dynamics between group and solo training, Life Hub brings a holistic attitude of training within the studio, as well as clean eating and a positive healthy lifestyle outside of the walls. Life Hub came to us with an established brand presence and the goal to push their brand further through their online channels and physical space.
Scope of works
- Creative Direction
- Art Direction
- Digital Design
- Creative Strategy
- Copywriting
- Graphic Design
- Animation
- Social Media Design
- Interior/Environmental Design
- Apparel Design
Solution
We were brought on to lead the design of a range of print and digital collateral, including their website redesign, the 28 Day Challenge program redesign, photographic art direction, social media graphics and screen animations. In addition we were also thrilled to be part of the conceptualisation and execution of the interiors in both their Moorabbin and Geelong studios. Leading the creative direction for each space, we created a range of signage and posters and collaborated with two mural artists who created bold murals to suit each space individually, while still tying into the overarching Life Hub brand.
TEAM
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Client
Life Hub
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Design
Studio White Noise (obviously)
Andreas Pranoto
Lauren Messina
Claudia Boman
Ross Karabelas
Kayla Paramesti
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Mural Artists
Mitch Walder (Moorabbin)
Kate Pullen (Geelong)
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Copywriter
Chris Cannon
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Web Developer
Kreativez
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Photographers
Ray Rolla
Snipershots