Author Back to our Projects
Client
G3 Projects
Type
Townhomes
Brief
We were briefed to create brand campaign targeted at the local Box Hill audience. Author Townhomes were designed for multi-generational living, offering 3 to 5 bedrooms and flexible floorplans, an opportunity for a well-connected family-friendly lifestyle.
Scope of works
- Brand Identity
- Campaign Direction
- Art Direction
- Digital Design
- Creative Strategy
- Copywriting
- Graphic Design
- Illustration
Solution
We delivered a sophisticated brand that spoke to all generations, using beautiful, composed photography, renders and typography. Water colour illustrations and witty annotations evoked a sense of nostalgia and charm, supported by emotive and engaging stories.
TEAM
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Client
G3 Projects
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Branding
Studio White Noise (obviously)
Andreas Pranoto
Lauren Messina
Ross Karabelas
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Architect & Interior Designers
Jess Ant Architects
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Landscape Architects
Urbis
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Sales Agent
VICPROP
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Development Partners
The Creations Group
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Copywriter
Weina Ha
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Web Developer
Relab Studios
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Render Artists
Stab Studio
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Print Production
Dr Print
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Illustrator
Candy Ng
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Photographer
James Geer
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Signage Production
Outcry Media
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Film Production
The Sensory
