Author
Back to our ProjectsClient
G3 Projects
Type
Townhomes
Brief
We were briefed to create brand campaign targeted at the local Box Hill audience. Author Townhomes were designed for multi-generational living, offering 3 to 5 bedrooms and flexible floorplans, an opportunity for a well-connected family-friendly lifestyle.
Scope of works
- Brand Identity
- Campaign Direction
- Art Direction
- Digital Design
- Creative Strategy
- Copywriting
- Graphic Design
- Illustration



Solution
We delivered a sophisticated brand that spoke to all generations, using beautiful, composed photography, renders and typography. Water colour illustrations and witty annotations evoked a sense of nostalgia and charm, supported by emotive and engaging stories.



TEAM
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Client
G3 Projects
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Branding
Studio White Noise (obviously)
Andreas Pranoto
Lauren Messina
Ross Karabelas
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Architect & Interior Designers
Jess Ant Architects
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Landscape Architects
Urbis
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Sales Agent
VICPROP
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Development Partners
The Creations Group
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Copywriter
Weina Ha
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Web Developer
Relab Studios
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Render Artists
Stab Studio
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Print Production
Dr Print
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Illustrator
Candy Ng
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Photographer
James Geer
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Signage Production
Outcry Media
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Film Production
The Sensory